Marcela Bolland González

With more than 23 years of experience, Marcela is a Partner of the firm handling clearance and protection of trademark portfolios in cost and time effective manner, including a strong participation in litigation. She has an extensive experience advising clients on the selection, use and protection of trademarks, which also extends to legal opinions, obtaining trademark protection in Mexico and worldwide, portfolio management, and contractual matters such as licenses, transfer, coexistence and collaboration agreements.

Marcela is an active    member    of    the    Mexican Association    for    the    Protection    of Industrial Property (AMPPI), the Mexican Bar Association (BMA), where she co-chairs the IP Commission, the International Trademark Association (INTA), where she actively participates as speaker and moderator. Marcela is part of Abogadas MX, a nonprofit association which purpose is to boost the participation of women lawyers in leadership positions within companies, firms and government institutions.

She is   the   author   of several papers and articles related to IP topics as well as an enthusiastic speaker for Universities and IP devoted national and foreign associations.